Colt Rods prepare for Launch at 2010 ICAST « AnglersChannel.com Blog
by AnglersChannel
Announcing Colt Rod’s Hextreme Technology
True innovation after 40 years of the same—catch your first glimpse at this year’s ICAST
Las Vegas, NV (June 3, 2010) — The Colt Rod Company, a new fishing rod manufacturer headquartered and with full operations in the United States, will unveil its first product line—utilizing its revolutionary Hextreme® technology—at this year’s ICAST in Las Vegas. After millions of dollars invested in extensive research and development over the past 15 years, Colt is set to make its mark with the first true rod design advancement in over four decades.
“We’re here to change the game,” says Peter Lombardi, CEO of Colt Rod Company, “Our rods offer a level of performance and durability never before achievable in the world of fishing. Not only are they the most sensitive and accurate of any fishing rod in the world, but our hexagonal rod design (Hextreme® Technology) also incorporates an internal I-BEAM framework, which makes them virtually indestructible.
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